【1998 Archives】

Instagram998 Archivesadding a small but important new feature: The ability to mute posts from an account you follow, without actually unfollowing it.

The change, which will be rolling out "over the coming weeks," should make it easier to personalize your feed without messing up "complex social dynamics," as an Instagram rep put it.

SEE ALSO: These Insta-famous singers talked to us about how their hard work paid off

When the new feature goes live, you'll be able to mute sans unfollow by tapping the three dots next to the account handle, selecting "Mute Posts," and tapping "Mute." From now on, you will no longer see the posts from that account on your feed.

Mashable Light Speed Want more out-of-this world tech, space and science stories? Sign up for Mashable's weekly Light Speed newsletter. By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy. Thanks for signing up!

This does not mean you're totally ignoring that account. You can still see their posts if you visit their profile page, and you will get notified on comments or posts you're tagged in. Note that the accounts you mute will have no way of knowing you've muted them.

To revert the change, to to that account's profile and tap "Unmute posts."

Original image has been replaced. Credit: Mashable

The new feature will likely be of use to people who run their Instagram accounts like a business but still want to enjoy the service as much as possible. So, if you make jewelry and often post photos of your creations on your account, you'll probably want to follow other similar accounts to get follows back. But, if you're sick of watching photos of jewelry all the time, muting all those accounts will let you retain some degree of sanity.

With tons of Instagram content effectively being some sort of ad right now, this is likely a highly sought-for feature among marketers and influencers. And if you're one of those folks who feel they have to reciprocate other people's follows, now you'll be able to fine-tune your Instagram experience to only see the stuff you actually want to see.

---

Featured Video For You

---

This company creates custom 3D printed jewelry in 18 carat gold

---

Topics Instagram Social Media

• Deals
• Entertainment
• Tech
• Digital Culture
• Social Good
• Games
• Science
• Life

• Best robot vacuum deal: Eufy Omni C20 robot vacuum and mop at record
• TikTok recipes are a pain to follow, but a joy to watch
• Apple’s macOS has a hidden Bitcoin easter egg
• 'Quordle' today: See each 'Quordle' answer and hints for April 10
• Researchers map the koala genome in the name of saving the species
• Elon Musk breaks up with his hand
• Twitter failed to scare legacy verified accounts into paying for Twitter Blue
• 'Beau Is Afraid' review: Ari Aster delivers a brilliant, 3
• 4GHz CPU Battle: AMD 2nd
• Grimes explained the meaning behind her baby's name, but we're still confused

• Google Pixel 3 XL teardown reveals Samsung screen, tons of glue
• We’ll never stop workplace sexual harassment as long as we ignore everyday sexism
• Michael Phelps' circular bruises are due to 'cupping therapy'
• An astronaut explains what living through a rocket failure was like
• 7 of the most heart
• Rockstar Games, crunch, and the great shame of the video games biz
• Eddie Redmayne's favourite 'Harry Potter' book not what you'd expect
• Winamp, legendary music player of the 2000s, is getting a streaming era refresh
• 'Iron Fist' was canceled, polarizing the internet
• It sure sound like Tyrion Lannister will die in 'Game of Thrones'

• Better Buy: Previous
• The best Netflix original series in 2023
• 6 games for kids that you can play on FaceTime or Zoom
• 53 fun holidays to celebrate if you need something to look forward to this summer
• Operation Mensch
• Veteran receives 135,000 birthday cards after raising millions for healthcare workers
• The Obamas, Beyoncé, and more will speak at YouTube's virtual graduation ceremony
• 'Succession' Season 4, episode 3: The wedding detail that was a big clue
• 'Black Mirror' Season 7: 'Hotel Reverie,' explained
• Elon Musk well actually'd Grimes over their baby name just after she gave birth

• Best robot vacuum deal: Get the Roborock Q5 Max for 53% off at Amazon
• 'The Simpsons' came eerily close to predicting the coronavirus and murder hornets
• 10 times 'The Super Mario Bros. Movie' made me scream with delight — or cringe
• 'Quordle' today: See each 'Quordle' answer and hints for April 6
• Nintendo Switch 2 preorder just days away, per leak
• Grim Reaper appears on local news to protest beach openings
• How to bake sourdough without worrying if you screw up
• Pandemic on Steam is the perfect quarantine activity
• NYT Strands hints, answers for May 2
• 6 games for kids that you can play on FaceTime or Zoom